Google is helping small businesses

Plus, we almost got hit by an asteroid!
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The Futurist is your daily tech, cosmic, and science (both weird or otherwise) newsletter with articles and content curated just for you.

Civilization Trivia:

Who invented the sneaker?

It surprised even me!


(Scroll to the bottom for the answer!)

Uber and Lyft must pay $328 million to New York drivers in massive wage theft settlement | Engadget

“Uber and Lyft have agreed to pay a combined $328 million in settlements following a wage theft investigation by the New York attorney general’s office. According to New York AG Letitia James, the companies’ policies ‘systematically cheated their drivers out of hundreds of millions of dollars in pay and benefits.’ They’ll both now have to pay settlement funds to more than 100,000 current and former drivers in New York, and offer both minimum hourly pay rates and paid sick leave.”

The operating system you never knew you needed [Partner]

Yes, your computer already has an operating system, but it doesn’t have this one. Windows 11 Pro is Microsoft’s latest and greatest OS, and we’re not just saying that. It’s got better security features than most, plus an updated, modernized user interface that’ll make your old laptop feel like new. With better overall performance and updated productivity features, it’s the ideal OS for remote workers, gamers, students, IT pros, creatives, or entrepreneurs. If you fall into one of those categories, or even if you don’t, we think Windows 11 is the perfect fit for you. [Ad]

More than 40% of consumers use their social media feeds to find products | Pymnts

“In today’s digital age, social media has become a powerful tool for consumers to discover and purchase products. Platforms like TikTok, Instagram, and YouTube have transformed the way people shop, with each channel catering to different consumer interests. The influence of these platforms is evident in the billions of views and viral purchases associated with hashtags like #TikTokMadeMeBuyIt, for example.”

Google is making it easier to buy from small businesses | The Verge

“Beginning on November 1, Google merchants in the US can label themselves with a new ‘small business’ attribute that makes it easier for shoppers to identify mom-and-pop-style stores. Stores that carry this new attribute will be clearly labeled as a small business in Google Maps, and products sold by these merchants will feature a ‘small business’ tag in Google Search.”

How Gobble is revolutionizing cooking [Partner]

By now, you’ve probably heard of meal kit subscription services… But have you heard of Gobble? Gobble is the only meal kit on the market that turns upscale dishes into 15-20 minute weeknight meals that any home cook can achieve. They take classic, crowd-favorite recipes that would typically take an hour or more to prepare like Beef Bourguignon, Pork Miso Ramen, Chicken Piccata, and Lobster Rolls, and ask the question – "how can we make that dish feasible for a home cook any night of the week?" [Ad]

What astronomers learned from a near-Earth asteroid they never saw coming | Popular Science

“In the summer, astronomers spotted an airplane-sized asteroid — large enough to potentially destroy a city — on an almost-collision course with Earth. But no one saw the space rock until two days after it had zoomed past our planet. … This asteroid, named 2023 NT1, passed by us at only one-fourth of the distance from Earth to the moon. That’s far too close for comfort. Astronomers weren’t going to let this incident go without a post-mortem. They’ve recently dissected what went wrong and how we can better prepare to defend our planet from future impacts, in a new paper recently posted to the preprint server arXiv.”

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The answer: England-based New Liverpool Rubber Company in 1876

The answer: England-based New Liverpool Rubber Company in 1876

According to the Dennemeyer website: “The earliest ‘sneakers’ debuted in 1876, made by the England-based New Liverpool Rubber Company, and were immediately notable as the world's first rubber-soled shoes. They were often called ‘beach shoes’ (referencing a place you would likely see them worn) or ‘plimsolls’ (in connection to the Plimsoll line where a fully-laden ship's hull meets the water's surface). Elsewhere, these early sneakers and their like were called tennis shoes.”